eBay Motors is by the auto community, for the auto community. What we discovered as we tracked down a bunch of “car people” to be in our ads is that they really, truly, genuinely love what eBay Motors does. None of them had to fake it. And lucky for us, that kind of genuine relationship shines on camera.

We also got the king of cars himself, Ray Magliozzi from Car Talk, to record our radio for us.